I am wrapping up my four part series on personal productivity as modeled by the rainforest. In the previous three sessions, we discussed the importance of Eliminating the Unnecessary, Automating the Mundane and Delegating the Tactical. Now I want to get to your core competency as the CEO of your life. What are you the very best at? What gives you remarkable fulfillment? This is what you really want to do, free from the time wasters and time consumers that have plagued your life. It’s where you soar at the stratospheric level like an eagle overseeing the fields and forests, planning the next move from a place of strategic advantage.

In the rainforest, plants have certain designated responsibilities that only they can fulfill. They are wired or created to fulfill those roles and everything about their DNA beckons them to fulfill their primary purpose. The fourth law, therefore, is to Designate. By that I mean, designate your time, your resources, your heart, your mind, your strength to that thing you have burning in your heart, but as much as possible, do it at a strategic level.

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