The reason I have asked Debra to post a few blogs on our site is because I know how phenomenally successful she has been. Not only do some of the biggest names in business call upon her for marketing assistance like Mark Victor Hansen, co-author of Chicken Soup for the Soul, Robert Allen, author of Nothing Down and Multiple Streams of Income, Robert Kiyosaki, author of Rich Dad Poor Dad and even Donald Trump!

But when she speaks at internet marketing conferences all over the world she communicates with such humility that people are drawn not only to her and her message but also to her Lord and Savior, Jesus Christ. She has made her mark in the secular arena being a bright light in a dark world and I have asked her to share her light with all of us so we in turn could light up the sphere we are called to work in. What you are about to read in this blog is just a tiny sample of what she will be sharing next Tuesday, July 1st at 9:00 PM EDT. If you have ever wanted to have access to top level internet marketer who also has a love for Jesus Christ, be sure to set an hour aside next Tuesday evening. Now, here’s Debra…

How To Make Sure Your Business FAILS! (Part 3 of 3)

Hi welcome back to my mini-training on “How To Make Sure Your Business Fails.” If you haven’t read my posts from Monday and Tuesday, go back and do that now because they lay the foundation for this next bit of key information I want to share with you and that is building your Marketing Funnel through Information Marketing. This is how to keep your marketing continuous while building a relationship with your customer and so they come back for more and more.

Your greatest opportunity to ensure your business does not fail and instead it succeeds… is to generate other opportunities for your customer to buy from you. The easiest way to do that is with Information Marketing.

First let me define what Information Marketing is…

Information Marketing is all about publishing your ideas, knowledge and information and selling it in the form of information products. You turn your ideas into Wealth… and let me tell you there is a lot of money you can make in Information Marketing.

Did you know that last year 145 Million people spent over $108 BILLION DOLLARS Online! Where did all that money go? To Information Marketing. You see I don’t care what your business is… whether you sell products or services. When it comes to the Internet it is all first Information. From there you sell to your target market.

Types of Information Products…

One of the greatest opportunities you have right now is to make money with information you know by providing solutions… more solutions for your customers. There are all types of solutions and they can be provided in a variety of different deliver methods. I call them Clicks and Bricks. Here let me briefly show you an example of what you could provide to your customers…

Imagine training your customers and taking them to the next level with your information!

Whether you are in business and want to accelerate your revenue by adding information products… or you want to build an Information Marketing business as another revenue stream… then I invite you to attend my webinar on July 1, 2008 at 9:00 PM EDT. All the details will be sent out to you shortly so be on the look out. I’ve got so much to teach you about this amazing business and how you can make a ton of money. Be sure to have a pen and paper ready when I teach… because I will be teaching you some key marketing principles from my BULLSEYE Marketing Accelerator System. I’m looking forward to teaching you and helping you to make a difference on Tuesday, July 1st!

Watch this space for registration information very soon!

Have you heard of Mark Victor Hansen, co-author of Chicken Soup for the Soul? How about Robert Allen, author of Nothing Down and Multiple Streams of Income… maybe even Robert Kiyosaki, author of Rich Dad Poor Dad… okay come on here… One more: how about Donald Trump, you know that real estate guru? Well.. what do these folks all have in common? It is our guest Debra Thompson Roedl! She has either worked behind the scenes on the inside circle for these millionaires or she has positioned her clients to work with them. Either way the results speak for themselves and that is what you should pay close attention to. Because you see… the information that Debra shared in her post yesterday and is continuing today is exactly what she does for these millionaires to take them to the next level.

Let me break this System down here for you briefly…

Step 1 - READY… Plan: You see to be successful in your business you must get “Ready” first… meaning you must PLAN.  And, I’m not talking about just any type of planning… what I’m referring to is STRATEGIC PLANNING.

If You Fail To Plan… You Are Planning To Fail!

It amazes me to this day when I am brought on board to help someone with their business how they have neglected to perform this one key step… It begs the question, “If you don’t have a plan and know what you are shooting for… how are you going to know if you hit your target?”

Step 2 - AIM… Research: It is not enough to strategically plan your business you must research your target market and niche to determine the answer to two key questions:

1. Is It A Viable Market? Meaning can you make money in it?… is there too much competition?… is there an opportunity for you?… can you differentiate yourself in the market?… etc.
2. What Is The Need? Before you go into any market, you first determine what is the greatest need in the market place… what do the people NEED?  In business it is your job to fulfill the needs of your market.  It is not what YOU want… it is what THEY want.

Step 3 - FIRE… Produce: Based upon foundation you built in Steps 1 and 2, now you can start building your business and produce the SOLUTION for your market’s needs.  Your solutions could come in the form of products, services, information, trainings, etc.

Step 4 - BULLSEYE! It is easier and more cost effective to sell a solution now to someone in need than to create a problem, convince someone it is a problem and then try to fix it with your products and/or services.  When you provide YOUR Solution (your product and/or service) you will hit the bullseye of your target market and make sales.   More sales = more money in your pocket.

BOTTOMLINE: Marketing is the key to success and making money in your business.  If you want to hear more about my System and how it can take you to the next level… even how you can use it to generate additional streams of revenue for your business, then I invite you to listen in on a special webinar training that Michael has graciously invited me to teach to you.

OK folks, mark your calendar right now: the webinar with Debra is going to be next Tuesday, July 1st at 9:00 PM EDT. More details on the training will be provided to you as we get closer. I’ll tell you this right now, though: it will be presented absolutely FREE. Watch your inbox for updates. In the meantime, don’t miss tomorrow’s message from Deb, as she goes into your Marketing Funnel and how to build a relationship with your customer so they buy from you time and time again.