The UK Telegraph is reporting that we face “extreme danger” in the financial sector on a worldwide level. They say that without “immediate intervention on every front by all the major powers acting in concert, we risk a disintegration of global finance within days. Nobody will be spared, unless they own gold bars.”

Germany has their own version of Lehman Brothers weakening their country and Chancellor Merkel had to guarantee all German savings to stave off panic as did Ireland. Netherlands is nationalizing their banking system. Ireland and Greece have had to rescue all their banks. Iceland is facing a collapse similar to what Argentine experienced and the US commercial paper market was virtually shut down. With all these things going on, there is talk about an unannounced bank holiday which would mean no access to funds for awhile. Probably won’t happen, but if it did would you know how to survive in that kind of chaotic environment?

I’m going to bet against that happening for now but we are definitely coming through the gate into a new economy with a new landscape and new rules that we are all rather unfamiliar with. For those with eyes to see and ears to hear, there is opportunity in crisis. Blessed are the peacemakers who know how to calm the storm or at least navigate through it for they shall be called problem solvers and children of the Most High God.

So would you like to know how to do business without money? Try the Brazil Nut Effect. I write extensively about it in my new book which is getting early rave reviews, Rainforest Strategy. It’s the concept of trading value for value instead of money for services or price for price as in bartering. What do you have in abundance that someone else would put a high value on? What do they have in abundance that you put a high value on? Learning how this process works is really quite simple but can literally catapult you forward in your business without spending cash.

I know whereof I speak. I once traded what I had in abundance (how to sell more products or services by asking more questions) for what one of the largest business magazines in the world had in abundance (advertising space). I provided my unique body of information in exchange for a full page ad that was selling at the time for $63,000 per issue. Our agreement called for multiple issues, making the value of the agreement a few hundred thousand dollars. What that exposure did for me, goes even further.

Here’s what I suggest you do. Check out the book here and order it now. We’re talking lunch money here. No big investment. Then read it and start learning how to function in the new economy like a rainforest – creating abundance from scarcity! Then tell me what you think…

My fellow marketplace warriors…
I want to invite a few of you to a special conference call at the end of this week. Let me tell you why and then please let me know if you can make it. As you may know, our mission is to help believers worldwide build successful businesses so they can in turn (with their profits and influence) make a significant and lasting impact on the culture within which we live. How you make that difference is up to you. Helping you succeed in that calling is our privilege and our mission.

A mere 18 months ago…
Our business was dependent on me going out somewhere in the world and doing consulting or training. Product sales were minimal and not much of a focus. The revenues generated through our website were limited to five or six hundred dollars per month. Insignificant. I began applying some of the rainforest lessons to business and it grew substantially. Then we retained on a consulting basis, David Johnson of Epiphany Consulting to really help us establish a long term, reliably growing stream of income using the internet.

Last quarter what used to be less than a couple thousand dollars per quarter, was over $100,000 using the internet. That’s 50-fold increase! Our ranking on search engines has also improved significantly, our number of e-mail subscribers has more than doubled, and many good things are occurring. I know there are many of you who could benefit from his knowledge so I asked him last week if he would be willing to get on a conference call with me and share some of his wisdom and experience with you. He agreed with one stipulation…

He wants to focus his input…
…on folks who have an established business or who are responsible for generating leads or demand for an established enterprise. For example, one of his clients is a specialist in the medical profession who got virtually no business off his website and was skeptical that people would come to him via the internet. But… he was wasting money on ineffective advertising and he knew it. About a year later, over 50% of his patients find him from the internet, due to the help David was able to provide.

David and I have set aside several time slots this Thursday and Friday to discuss specific strategies to help you experience similar results. This is not for everyone, but if you want to grow your business using 21st-century strategies, you are welcome to join us. Register here now so you can be sure to reserve your spot on one of these conference calls. (As always, we are limited on the number of callers we can have on each conference call, so it’s a first-come, first-served basis.)

Warmest regards…

Michael Q. Pink

P.S. Get your calendar out and choose your best meeting time now… these calls will fill up quickly!

 This is “Rainforest Friday”. As you may have noticed, once a week I use God’s creation for a text book. Romans 1 says that “the hidden things of Him from the creation of the world are clearly seen, being understood by the things that are made, even His eternal power and divine nature.” The kings of the earth came to hear Solomon’s wisdom, much of which he gleaned from the created order. 1 Kings speaks of Solomon saying that “he spoke of trees, from the cedar that is in Lebanon even unto the hyssop that springs out of the wall: he spoke also of beasts, and of fowl, and of creeping things, and of fishes.”

On Friday’s, I take you to the rainforest and share with you the wealth building secrets built into the most fruitful, abundant ecosystem on the planet. Today, I want to begin a series that has to do with marketing principles gleaned from the orchid. Walking through the Panamanian rainforest with our guide from the Smithsonian, I was struck by something she said… “In the rainforest, color is very expensive.”

I thought it was very unusual language for a scientist, so I inquired further. She went on to explain that it costs more energy for a plant to produce color than it does to produce the green you see in leaves. I learned that some trees go so far as to shed all their leaves to preserve energy so they have enough energy to produce colorful flowers. The reason, I was told, was marketing. The trees had to attract customers. They used flowers to do this. Without the birds or the bees or the monkeys checking out their flowers, they would never pollinate and thus not be fruitful. So they spend a significant amount of resources to generate new business. You might call that - advertising.

So the question I leave you with today is: If God thinks it wise to spend resources on marketing, do you think we might be wise to do the same?

Until next time, be fruitful, then multiply!